I’m Li Li, a Product designer simplifying complexity into intuitive solutions.

Background in communication, marketing, and human-centered design—I craft accessible, engaging, and impactful products with a ‘design for growth’ mindset to drive business goals.

UX-UI web Design

Creating a More Accessible Platform for Employment

Redesigned the Skill Squirrel platform to enhance accessibility and streamline employment through real-world projects like digitizing the Physical Demands Analysis form, improving user account interfaces, and creating an interactive onboarding experience.

UX-UI Service design

Fostering Immigrant Integration & Service Efficiency

through Chinese community support in Canada

Developed CommWeave app, a digital platform to address first-generation Chinese immigrants’ challenges by fostering community ties, easing access to personalized resources, and creating sustainable support networks through parenting-focused connections.

UX-UI mobile design

Enriching Museum Visits for Art Enthusiasts

Designed an app to make art museums more engaging and accessible with AR/VR games, multimedia displays, and tailored routes, transforming art exploration into an intuitive and enjoyable experience.

Product design

Helping Explorers Discover and Connect with Interactive Maps

Created an interactive map combining AR/VR, storytelling, and Mapbox technology to preserve cultural heritage and enhance remote exploration, tourism, and community engagement.

Brand DESIGN

Crafting the Melody Box Identity to Drive Purchases for the Brand

Crafted a distinct visual identity for a mechanical music box, blending elegance and nostalgia into a sophisticated symbol that resonates emotionally.